I got all excited last night.
I’m not a huge Starbuck’s fan, but I go there often enough. I haven’t joined their loyalty program, but something on Mashable pushed me to join.
Until I actually tried.
Mashable said that Starbuck’s was rolling out mobile payment to all of its company-owned stores on Wednesday, January 19. All I needed was a (free) iPhone app and either a credit card or PayPal account to load cash to the app.
I loved it.
Until I tried it.
The app installed simply enough. But I had to fill out a lot of information on the iPhone’s difficult keyboard. Then I leaned that I needed to go into store and purchase a physical card. Or I could order one online. Either way, I had to first buy a piece of plastic.
Seriously?
I want to load up mobile pay so I can avoid buying a piece of plastic that will shortly end up in a landfill, but I can’t.
Never mind.

Posted on January 19, 2011
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